Capabilities

At Arrington Media, we excel in a diverse array of marketing, advertising and creative services: from crafting captivating feature films to orchestrating large-scale media campaigns.

Our expertise encompasses the entire marketing process—from conceptualization to media deployment that drive sales in your company. Whether we're leading a project from start to finish or collaborating with marketing agencies at a specific stage, our commitment to quality and creativity remains unwavering.

Creative Services

Targeting & Creative Development

  • We establish KPIs and desired outcomes together with your marketing team

  • Concept Development based on business goals and customer research

  • Script Writing

  • Storyboarding

  • Mood boards

Pre-Production

  • Casting

  • Set Building Management: We partner with the top set building houses in Dallas and Los Angeles to ensure your production will have the best set possible.

  • We work with the best artist representation agencies to book top photographers, cinematographers, directors, stylists & HMUs for your shoots.

  • Location Scouting

  • Planning: Organizing logistics such as crew, equipment, permits, scheduling and contracts. We have multiple trusted producers and can handle multiple simultaneous large shoots.

  • Inventory Management: managing the shipment and storage process of inventory prior to production.

Production

  • Filming/Photography: Capturing the footage or images according to the script or storyboard.

  • Directing: Guiding actors and crew to achieve the desired vision.

  • Sound and Lighting: Ensuring proper audio recording and lighting setup.

  • Continuity: Maintaining consistency across shots and scenes.

Post-Production

  • Editing: Selecting the best footage/images and arranging them to tell the story.

  • Sound Design: Adding music, sound effects, and mixing audio.

  • Color Correction/Grading: Adjusting colors and tones to achieve a cohesive look.

  • Visual Effects (VFX): Adding any necessary visual effects or enhancements.

Distribution

  • Delivery: Distributing the finished video or photographs to the intended audience.

  • Promotion: Marketing and promoting the content if needed.

Analysis & Iterative Improvements

  • Measure outcomes against the KPIs established in the beginning.

  • We analyse to see how the audience reacted, note what worked great and do it again, and remove the things that didn’t do well.

  • Feedback and Review: Collecting feedback from viewers or clients for future improvements.

Marketing & Advertising Services

Earned Media Strategy and Execution

  • Website SEO, Design, Development & Content Creation

  • Socials (Linkedin, Instagram, Tiktok, Youtube, etc)

Paid Media Strategy and Execution

  • Google Ads (Search, Display, Youtube, Inbox, etc)

  • Meta Ads (Facebook, Instagram)

  • LinkedIn Ads

  • OTT and Cable Ads